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The Business of Food
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The Business of Food and Beverage

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  News   Covid-19   Opinion
Tuesday 26 May 2026

E Tipu 2026: ‘Buzzsaw logic’ versus consumer empathy
25 May 2026   /

E Tipu 2026: ‘Buzzsaw logic’ versus consumer empathy

New Zealand’s food and fibre exporters must learn to understand their consumer and meet their expectations, according to the Prime Minister’s Chief Science Advisor.


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