Woolworths has launched its 2026 Christmas campaign – in what is also the first major trans-Tasman campaign for the supermarket.
Quick service restaurant operator KFC New Zealand is borrowing from streetwear culture to drive customer engagement, partnering with local illustrator Robert Wallace on an ultra-limited sneaker release.
Woolworths has signed on as the Official Supermarket Supporter of both the Men’s Rugby World Cup 2027 and Women’s Rugby World Cup 2029.
Australian winemaker Brown Brothers has picked up three 4-star accolades in Cuisine magazine’s latest Prosecco tasting, including two Best Buy endorsements.
Lion took home top honours at the 2026 Cartology Campaign of the Year Awards, securing the supreme Campaign of the Year title for its Speight’s 150th Birthday campaign.
FMCG manufacturer Goodman Fielder has taken out the premier client honour at the 2026 Effie Awards Aotearoa, winning Most Effective Advertiser of the Year.
Oatly is forecasting a major shift in café menu development away from traditional espresso staples toward functional ingredients, non-coffee formats, and textured beverages.
Quick service restaurant operator KFC New Zealand has launched a brand activation offering one consumer a private, fully re-themed restaurant takeover for a group feast.
Air New Zealand’s first premium inflight menu created by culinary ambassador Josh Emett puts Aotearoa’s primary products and wild food at its centre.
Spirits distributor Pernod Ricard has rolled out an integrated, multi-channel New Zealand activation for the global NPD collaboration between Absolut Vodka and Tabasco.
It is the season for trend predictions. US premium grocer Whole Foods Market consulted its so-called Trends Council for its pick of next year’s cutting-edge flavours, products and ingredients.
Following on from NZ Vegetable Council in satirical seasonal asparagus campaign, is Lion NZ brand Mac’s which has launched a mock election campaign on Auckland’s Karangahape Road.
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