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  News   Covid-19   Opinion
Wednesday 22 April 2026

Heineken

Perspectives: Why Heineken’s zero-alcohol London Underground campaign fell flat 9th February 2026 /

Perspectives: Why Heineken’s zero-alcohol London Underground campaign fell flat

The Dutch brewer’s campaign was designed to mark Dry January, but whether the visibility translated into impact is another matter, says University of Bristol’s Jonatan Sodergren.


Club Silver: Heineken Auckland open-air lawn bar pop-up 25th November 2025 /

Club Silver: Heineken Auckland open-air lawn bar pop-up

This summer, Heineken is debuting Club Silver, an open-air lawn bar at New Zealand’s oldest lawn tennis club.


Heineken releases ‘taste kits’ to help Kiwi drinkers understand flavour 9th November 2023 /

Heineken releases ‘taste kits’ to help Kiwi drinkers understand flavour

Heineken has joined forces with geneticist Andrew Shelling to develop a taste kit that allows beer enthusiasts to understand the science behind their flavour preferences.