18th September 2023 Pic's
The founder of spread brand Pic’s Peanut Butter is gearing up for World Car Free Day.
New boss Aimee McCammon says a review of Pic’s export portfolio through a sustainability lens could see it consider localising manufacturing or making supply chain improvements.
Advertising executive and the stepdaughter of company founder Pic Picot, Aimee McCammon, has stepped into the top job at the Nelson-based nut butter brand.
The harvest of New Zealand-grown peanut crops in Northland is nearing completion with the final results including an all-important taste test to follow.
Field trials of peanut crops will be expanded to seven site across Northland next year, as part of the $1m project looking into the feasibility of commercially growing the nuts in New Zealand.
“The solar power generated from our new panels mean it will take 10.3 seconds of sun to produce one jar of Pic’s peanut butter,” says founder Pic Picot.
The Nelson nut butter company is throwing its support behind a Plant and Food Research-led feasibility study to see if almonds can be grown sustainably in Hawke’s Bay.
The Nelson nut butter business looks to new SKUs and overseas expansion in its hunt for further growth.
Nut butter baron Pic Picot is pushing ahead with his mission to develop homegrown peanuts by bringing forward a project to support marketing opportunities for the spread.
Pic Picot is a step closer to selling a 100% Kiwi peanut butter following the completion of a successful crop trial.
The likes of Pic’s Peanut Butter and Whittakers have taken the top spots.
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