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Friday 13 November 2026
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E Tipu 2026: Alison Barrass on VUCA, BANI and disciplined courage 22nd May 2026 / /

E Tipu 2026: Alison Barrass on VUCA, BANI and disciplined courage

Agribusiness leaders must move past traditional risk-elimination strategies and embrace a model of disciplined courage to navigate an increasingly incomprehensible global trade landscape, says Zespri director Alison Barrass.


E Tipu 2026: Alison Barrass on VUCA, BANI and disciplined courage


E Tipu 2026: Alison Barrass on VUCA, BANI and disciplined courage

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