Goodman Fielder has added recyclable cardboard bread tags to all its bread loaves, buns and rolls.
Goodman Fielder is reducing the amount of virgin plastic originating from Meadow Fresh brand milk bottles by including recycled plastic content in its containers.
The transition starts with Nature’s Fresh loaves one day a week, but is soon to be followed by Molenberg, Vogel’s and Freya’s.
Ingredients play follows acquisition by Singaporean conglomerate Wilmar International.
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