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Saturday 01 August 2026

LeaderBrand

LeaderBrand trial tosses out traditional salad production 30th March 2026 /

LeaderBrand trial tosses out traditional salad production

LeaderBrand is claiming a New Zealand first, deploying AI technology to support its salad growing operations after receiving government backing for the project.


Spinach sales up 8% 3rd September 2025 /

Spinach sales up 8%

Spinach sales have jumped nearly 8% in the last year, the equivalent of almost 700,000 bags, according to Leaderbrand.


Leaderbrand readies new melon variety for sale 29th January 2025 /

Leaderbrand readies new melon variety for sale

Gisborne-based food producer LeaderBrand has successfully grown a new variety of melon better-suited to New Zealand’s climate.


LeaderBrand southern asparagus on-shelf 7th October 2024

LeaderBrand southern asparagus on-shelf

LeaderBrand’s southern-grown asparagus will hit supermarket aisles this week.


Leaderbrand’s Dr Stuart Davis wins Bledisloe Cup 2024  2nd September 2024 /

Leaderbrand’s Dr Stuart Davis wins Bledisloe Cup 2024 

LeaderBrand’s sustainability manager, Dr Stuart Davis, won horticulture’s Bledisloe Cup for 2024. 


LeaderBrand’s mega-greenhouse officially opened, Jones cuts ribbon 22nd April 2024

LeaderBrand’s mega-greenhouse officially opened, Jones cuts ribbon

LeaderBrand has officially opened its 11-hectare mega greenhouse project in Tairāwhiti, with Regional Development Minister Shane Jones doing the honours.


Electric harvester in NZ debut at Leaderbrand 14th February 2024

Electric harvester in NZ debut at Leaderbrand

LeaderBrand has invested in an electric harvester and two self-propelled cargo platforms to operate in its new 11-hectare greenhouse.


King’s Birthday Honours: LeaderBrand founder, dairy, pipfruit pioneers recognised 6th June 2023 /

King’s Birthday Honours: LeaderBrand founder, dairy, pipfruit pioneers recognised

The founder of Gisborne vegetable growing and processing business LeaderBrand is among the food system pioneers recognised in the 2023 King’s Birthday and Coronation Honours list.


Cyclone Gabrielle: The view from LeaderBrand 1st March 2023

Cyclone Gabrielle: The view from LeaderBrand

For the Gisborne business, the big issue is the impact on infrastructure and how long it will be out, and the cash burn in the interim.


Cyclone Gabrielle puts fresh under pressure 15th February 2023 /

Cyclone Gabrielle puts fresh under pressure

LeaderBrands is among the food companies grappling with product shortages, following the cyclone.


LeaderBrand leads regenerative veg project… 5th September 2022 /

LeaderBrand leads regenerative veg project…

Leaderbrand Produce, Countdown and Plant & Food Research have teamed up on a project to investigate the impacts of regenerative farming practices in vegetable farming.


Nash checks out LeaderBrands’ greenhouse project 16th May 2022

Nash checks out LeaderBrands’ greenhouse project

Economic and Regional Development Minister Stuart Nash has visited Gisborne produce business LeaderBrand’s recently opened fresh distribution centre and inspected the ongoing construction of its 11-hectare greenhouse project.