10th February 2026 Incrediballs / Online“The feedback we’ve had so far has been very encouraging and while it certainly won’t be easy to convince people to give up the bottle, it’s a very easy to explain why we exist,” says West.
18th September 2025 Incrediballs / PackagingEnvironmentally-driven entrepreneur Brianne West is looking to 2026 for the launch of her new beverage startup, as she irons out final kinks in the product’s innovative packaging.
13th February 2025 B Corp / IncrediballsThe environmentally-driven entrepreneur is choosing not to seek B Corp certification for her new beverage startup, citing “disappointment” at the organisation.
14th November 2023 IncrediballsThe founder of $100m beauty bar business Ethique has shifted her focus from waste reduction in the cosmetics industry to the $1.44tn global drinks industry.
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