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Saturday 04 December 2021

Supermarket groups swing in behind Super Saturday’s Vaxathon

15th October 2021 By Staff Reporter | | @foodtickernz

Countdown and Foodstuffs are supporting Super Saturday’s Vaxathon to help drive up the country’s vaccination rate.

Foodstuffs North Island said tomorrow’s event would mark the start of a week-long effort by the co-operative to help boost vaccination rates in areas that have been harder to reach.

“As part of our support for the country’s first-ever Vaxathon, many of our stores will become vaccination sites with our store owners working hand-in-hand with local groups to help protect their communities,” Foodstuffs North Island chief executive Chris Quin said.

“Other stores are providing incentives to help encourage people to get a vaccination.”

Quin said the government had set a “huge target” of half a million vaccinations over the course of the week, “and everyone across the 24,000 team-member co-operative was proud to be able to play a part in supporting an initiative unlike anything New Zealand has seen before”. 

“We will have a lot of special things for people who get vaccinated, we should all do it because it’s the right thing to do for New Zealand, but these prizes might just create the reason to do it now.”

Countdown said it was supporting local community responses by providing food for vaccination centres to hold sausage sizzles and give out snacks. 

“Our 20,000 strong team is incredibly excited to be a part of Super Saturday by helping out with kai at community vaccination events right across Aotearoa,” Countdown’s director of corporate affairs, safety and sustainability, Kiri Hannifin, said.

“As a business that has been firmly on the front line of this pandemic, we’re keen to support events that will help ensure we can all have a great summer spent with our friends and whanau.”

For more information on Super Saturday and how to take part click here.



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