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Thanks for reading our coverage of NZ’s dynamic F&B sector – Food Ticker restarts on 1 Feb 2022

10th December 2021 By Bridget O'Connell | bridget@foodticker.co.nz | @foodtickernz

The Ticker‘s Bridget O’Connell takes a look back at 2021, and a look forward at some of the challenges ahead for New Zealand’s food industry – a future Food Ticker is committed to being a part of.

Bridget O’Connell

It has been just six months since we quietly started Food Ticker – a short but eventful period that has left us with a strong impression of what an innovative and industrious sector food and beverage is in New Zealand.

The ongoing pandemic has seen the supply chain disruption that reared its ugly head in 2020 continue and indeed intensify, putting increasing pressure on an already fatigued workforce to continually adapt and react. Sadly, there’s little respite heading into 2022.

The year brought the scourge of Delta, more lockdowns and restrictions disrupting manufacturers and retailers or worse, crippling hospitality with obvious consequences for foodservice.

In these times, we’ve been told by many a harried industry leader, it is the team you have around you and the relationships you have across your networks that help you deliver against the odds.

However, it was also a year when divisions in the industry were on show. The Commerce Commission review into the grocery sector saw allegations of unfair treatment and inequity go mainstream.

But against this churning background of Covid challenges and the grocery market inquiry, there has been no let up in the innovation and the investment that is the lifeblood of food and beverage.

New products, new ventures, and new investments are an important part of the Ticker’s coverage – both because they are favourite topics of ours as business reporters and also because they are part of the very fabric of an ever-changing industry.

On top of that, the country’s food sector appears to be at a critical juncture. Sure, there continues to be a place for homegrown rockstar brands launching New Zealand products onto the global stage and making a meaningful contribution to ‘NZ Inc’.

But both new and existing food firms now need to be doing more than that – they need to be helping New Zealand transition from commodity exports to value-add, they need to support a move, or even better, lead a move to reduce New Zealand’s climate impact, and they need to help address the growing threat of food insecurity.

Those are challenges worthy of any business in any industry at any time in the country’s history and it will take the best the sector has to meet them successfully.

For us, it has been a fascinating six months learning about this deeply interconnected and innovative sector, meeting industry stakeholders, attending our first events, and soaking up all we can about how things tick in arguably New Zealand’s most important industry.

We’d like to extend a big thank you to those of you who have generously given us your time, shared with us your thoughts and expertise and stories, or have spread the word about the Ticker to colleagues and friends.

We started this venture because we felt there was an opportunity to produce useful news and insight about the industry for the industry with a sharp focus on investment, innovation and market intelligence. After the past six months, we believe that more than ever.

Like yourselves, we too are a business and next year we’ll be putting in place a commercial model to ensure the Ticker can have a sustainable future in this exciting industry. We’re heartened by the contribution advertisers have made already and the commercial enquires we’ve taken since our soft launch.

We’re now in the fortunate position of being able to build a proper editorial team and to revamp our website and daily bulletin so we can start 2022 with an even better offering than the past six months’ coverage.

So, we’re signing off today for 2021 to crack on with building that team and prepare for a proper launch on 1 February 2022.

Hopefully, we’ll get the chance to meet many more of you in person next year, attend more events, and continue our mission to deliver the great stories and insight this important industry deserves.

Thank you again for letting us be a part of your day.

I’m still around before Christmas of course so feel free to get in touch so we can chat about all things food and beverage.

All the best for 2022,

Bridget O’Connell
Publisher
Food Ticker
bridget@foodticker.co.nz

 

 


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